I’ve been an entrepreneur since I was a child. In the Fall I would rake my neighbors leaves, in the Winter it was snow shoveling, and in the Spring & Summer it was mowing their lawns. Business didn’t come naturally to me, but the desire to work hard and see the results of that work kept driving me forward.
By the time I reached my 20’s I decided that working for someone else was not what I wanted to do with my life, so I began my journey to real entrepreneurship.
Through many ups and downs I discovered the power of direct response marketing, and the compound effect it had when coupled with marketing automation. I would go on to dedicate my life to learning everything there is to know about marketing and automation, and I don’t believe I’ll ever stop learning.
It was through my efforts of education, trial & error, and some major successes that I’ve developed the R.I.A. Method.